INTELLIGENCE & RESEARCH

Insights & Industry Dispatch

Original reporting, market intelligence, and executive dispatches across gaming, IP licensing, and ad monetization.

127ARTICLES

Monetization & GrowthJanuary 27, 2022
Ovaplay Finds Ideal Monetization Solution in MAS
Ovaplay Finds Ideal Monetization Solution in MAS
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Monetization & GrowthDecember 16, 2021
Rethinking Banner Ads: Myths vs Reality
With 2022 almost here, it is the perfect time for game developers to analyze what worked, what didn’t and make plans so their games become better and better.
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IP LicensingDecember 9, 2021
IPs in Mobile Games: A Winning Collaboration
Over the last two years, Yodo1 has become a key player in the world of mobile gaming IP collaborations.
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IP LicensingSeptember 6, 2021YODO1 BROKERED
TMS Entertainment and Yodo1 Announce Long-Term International Licensing Agreement
TMS Entertainment Co., Ltd, one of the oldest and most reputed anime studios in Japan, and global game service platform Yodo1 Ltd.
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IP LicensingAugust 8, 2021YODO1 BROKERED
Hasbro and Yodo1 Announce Digital Licensing Agreement in Greater China Region
Beijing January 21, 2020— Global play and entertainment company Hasbro Inc.
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Life at Yodo1July 13, 2021
Yodo1 Announces Transition to a Fully Remote Company From December 1, 2020
While some companies are making work from anywhere (WFA) an option, Yodo1 has spent the last two years gearing up to go all the way.
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IP LicensingJuly 8, 2021YODO1 BROKERED
Battle of Balls Meets Transformers in Chinese Crossover
As Hasbro's exclusive licensing partner for brands like Transformers, My Little Pony, Monopoly, Play-Doh and Blythe Dolls in the Greater China region, Yodo1 is partnering with mobile game
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Monetization & GrowthJuly 8, 2021
How to Improve Your Mobile Game Monetization Strategy with AI
Have you ever wondered how your studio can use artificial intelligence to improve the playability and profitability of your mobile games?
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Life at Yodo1July 8, 2021
Jobs in Games: How China Convinced Yodo1 Business Manager Marina Espin to Join the Industry
The games industry plays host to a colourful cast of diverse individuals, from artists and coders to narrative designers and studio heads.
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Monetization & GrowthMarch 2, 2021
Dmobin Studio: “You can rely on MAS to increase your ad revenue!”
Dmobin Studio: “You can rely on MAS to increase your ad revenue!”
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Monetization & GrowthFebruary 18, 2021
Carpet Bombing Creators Partner with Yodo1 to Increase Mobile Game Ad Revenue
Carpet Bombing Creators Partner with Yodo1 to Increase Mobile Game Ad Revenue
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Monetization & GrowthFebruary 18, 2021
“Great eCPM and Stability with MAS!” - Alexander Tavintsev
“Great eCPM and Stability with MAS!” - Alexander Tavintsev
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Monetization & GrowthFebruary 17, 2021
Revenue for Russian Magnet Balls Game Rockets with MAS Power-up
Revenue for Russian Magnet Balls Game Rockets with MAS Power-up
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Monetization & GrowthFebruary 17, 2021
KTplay’s Live-ops Toolset Boosted Rodeo Stampede Sales by 11%
Rodeo Stampede enhanced their marketing efforts by deeplinking between the in-game store and community, increasing sales by 11%.
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Life at Yodo1February 10, 2021
Thrive While WFA With These Five Tech Tools
While 2020 had many people around the world working from home (WFH), here at Yodo1 we’ve taken it a step further: on December 1, 2020, Yodo1 completed its transition to a fully work-from-anywhere (
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Life at Yodo1February 6, 2021
Yodo1’s Automated English Training Program is Changing the Game and Getting Results!
International work-from-anywhere (WFA) companies were an alien concept to many before Covid-19 hit.
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IP LicensingFebruary 6, 2021
The Power of Brand Injections in Mobile Games
The collaboration between IP holders and game developers to integrate top brands into existing games or make brand new ones has been around for a long time.
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IP LicensingFebruary 6, 2021YODO1 BROKERED
Top War x Transformers Brand Integration Sets New Day One Revenue Record
https://www.youtube.com/watch?v=8OzazehACDc
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Insights & Industry Dispatch

Ovaplay Finds Ideal Monetization Solution in MAS

Rethinking Banner Ads: Myths vs Reality

IPs in Mobile Games: A Winning Collaboration

TMS Entertainment and Yodo1 Announce Long-Term International Licensing Agreement

Hasbro and Yodo1 Announce Digital Licensing Agreement in Greater China Region

Yodo1 Announces Transition to a Fully Remote Company From December 1, 2020

Battle of Balls Meets Transformers in Chinese Crossover

How to Improve Your Mobile Game Monetization Strategy with AI

Jobs in Games: How China Convinced Yodo1 Business Manager Marina Espin to Join the Industry

Dmobin Studio: “You can rely on MAS to increase your ad revenue!”

Carpet Bombing Creators Partner with Yodo1 to Increase Mobile Game Ad Revenue

“Great eCPM and Stability with MAS!” - Alexander Tavintsev

Revenue for Russian Magnet Balls Game Rockets with MAS Power-up

KTplay’s Live-ops Toolset Boosted Rodeo Stampede Sales by 11%

Thrive While WFA With These Five Tech Tools

Yodo1’s Automated English Training Program is Changing the Game and Getting Results!

The Power of Brand Injections in Mobile Games

Top War x Transformers Brand Integration Sets New Day One Revenue Record