INTELLIGENCE & RESEARCH

Insights & Industry Dispatch

Original reporting, market intelligence, and executive dispatches across gaming, IP licensing, and ad monetization.

127ARTICLES

Monetization & GrowthJuly 26, 2023
Leverage Your Game Economy with Rewarded Ads
As a mobile game developer, you’re tasked with the delicate balancing act of creating an immersive and enjoyable experience for your players while also
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Monetization & GrowthJuly 6, 2023
An Insider's Take on Social Media Marketing for Mobile Games
Sandy Smith | Social Media Content Manager at Yodo1 Games As a social media manager for Yodo1 games, I'm nearly always knee-deep in the
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Monetization & GrowthMay 3, 2023
Building Mobile Games for All: Unleashing the Power of Inclusion
Andrew Tan, Game Community Manager | Yodo1 The gaming industry is undergoing a seismic shift as female gamers increasingly become a force to be reckoned with.
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Monetization & GrowthApril 11, 2023
Going Viral in the Mobile Gaming World: Strategies for Long-Term Success
As one of the fastest-growing entertainment sectors, the mobile gaming industry continues to see massive, exponential growth for both established game studios and indie developers.
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Monetization & GrowthMarch 1, 2023
How to Invest in Your Games
How To Make Smart Investments That Will Grow Your Mobile Game Faster Are you looking for ways to boost your mobile game's growth and success?
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Monetization & GrowthDecember 14, 2022
Secrets of UA: Your Game's Path to Success
This is the final installment of our four-part feature on the multi-platform crossover hit, Animal Revolt Battle Simulator.
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Monetization & GrowthSeptember 12, 2022
How Animal Revolt Increased its Player Base 50x with UA
50x with Custom UA and Marketing This is part 3 of a 4-part series about mobile game growth featuring Animal Revolt Battle Simulator (ARBS).
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Monetization & GrowthJuly 19, 2022
ARBS Nearly Doubles Revenue With MAS Optimization
This is part two of a four-part series about mobile game growth featuring Animal Revolt Battle Simulator (ARBS).
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Monetization & GrowthMay 24, 2022
Keplerians and Yodo1: A Successful Partnership
Keplerians + Yodo1: A Successful Partnership
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Monetization & GrowthMarch 29, 2022
Game Creator Academy: A Treasure Chest for Indie Developers
Gaming is now firmly established as the most popular form of entertainment worldwide, and mobile gaming is its golden child.
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Monetization & GrowthMarch 14, 2022
Why are Indie Game Developers Losing Money?
Turning a passion into a business can be a challenge, and it’s a particularly real one for indie game developers.
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Monetization & GrowthFebruary 6, 2022
Native Ads Coming to MAS
by Alex Olthoff, Sales & Support | MAS Product Manager
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Monetization & GrowthJanuary 27, 2022
Ovaplay Finds Ideal Monetization Solution in MAS
Ovaplay Finds Ideal Monetization Solution in MAS
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Monetization & GrowthDecember 16, 2021
Rethinking Banner Ads: Myths vs Reality
With 2022 almost here, it is the perfect time for game developers to analyze what worked, what didn’t and make plans so their games become better and better.
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Monetization & GrowthJuly 8, 2021
How to Improve Your Mobile Game Monetization Strategy with AI
Have you ever wondered how your studio can use artificial intelligence to improve the playability and profitability of your mobile games?
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Monetization & GrowthMarch 2, 2021
Dmobin Studio: “You can rely on MAS to increase your ad revenue!”
Dmobin Studio: “You can rely on MAS to increase your ad revenue!”
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Monetization & GrowthFebruary 18, 2021
Carpet Bombing Creators Partner with Yodo1 to Increase Mobile Game Ad Revenue
Carpet Bombing Creators Partner with Yodo1 to Increase Mobile Game Ad Revenue
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Monetization & GrowthFebruary 18, 2021
“Great eCPM and Stability with MAS!” - Alexander Tavintsev
“Great eCPM and Stability with MAS!” - Alexander Tavintsev
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Insights & Industry Dispatch

Leverage Your Game Economy with Rewarded Ads

An Insider's Take on Social Media Marketing for Mobile Games

Building Mobile Games for All: Unleashing the Power of Inclusion

Going Viral in the Mobile Gaming World: Strategies for Long-Term Success

How to Invest in Your Games

Secrets of UA: Your Game's Path to Success

How Animal Revolt Increased its Player Base 50x with UA

ARBS Nearly Doubles Revenue With MAS Optimization​

Keplerians and Yodo1: A Successful Partnership

Game Creator Academy: A Treasure Chest for Indie Developers

Why are Indie Game Developers Losing Money?

Native Ads Coming to MAS

Ovaplay Finds Ideal Monetization Solution in MAS

Rethinking Banner Ads: Myths vs Reality

How to Improve Your Mobile Game Monetization Strategy with AI

Dmobin Studio: “You can rely on MAS to increase your ad revenue!”

Carpet Bombing Creators Partner with Yodo1 to Increase Mobile Game Ad Revenue

“Great eCPM and Stability with MAS!” - Alexander Tavintsev

ARBS Nearly Doubles Revenue With MAS Optimization